Content curation for social selling; how to get even better results

Originally Published on scoop.it on January 2, 2018 By Pam Neely Social selling.If you’ve never heard the word before, you might think it’s some strange new technique devised as an icebreaker for networking events, or perhaps just a new name for Tupperware parties.The reality is much simpler – and much less awkward.…

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Getting started with content marketing: 3 different frameworks for SMBs to set the right expectations

Originally published on blog.scoop.it on December 21, 2017 By Guillaume Decugis So you finally decided to embrace content marketing for 2018. That’s great news! But do you really know what to expect in terms of investment? As we stated in a previous post, content marketing works… success is proven, but some…

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