Nine Google Ads hacks to improve your CTR and conversion rate

Originally Published on Searchenginewatch.com on 25 June 2019 By Himanshu Rauthan Advertising is the big gun of paid efforts brands put in to increase awareness and revenue. Be it small businesses or large enterprises, everyone has a shot at advertising.   With global ad spend reaching an estimated $579 billion at…

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Finding the right time: How leading marketers redefine moments of assistance

Originally published on Thinkwithgoogle.com June 2018 By Matt Lawson It’s about time — literally. If you want to successfully engage today’s impatient consumers, you have to be ready to meet them on their time, with the perfect message for each of their changing needs and interests. We’ve been working for…

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$11M Settlement Reached in Google AdSense Class Action Lawsuit

Originally published on Topclassactions.com on March 6, 2018 By Christina Davis Google has agreed to pay $11 million to end a class action lawsuit alleging the tech giant denied payments to websites who used their AdSense program. Lead plaintiff, Free Range Content Inc. and a number of other software companies,…

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